Fractional Operations & Strategic Executive Support for Growing Businesses

Fractional Services provides flexible, senior-level operations management and executive administrative support tailored for small business owners. We eliminate operational bottlenecks, streamline your workflows, and build repeatable systems, giving you high-leverage expertise at a fraction of the cost of a full-time hire.

Our Services

We built our delivery model to be lean from day one. By pairing experienced operators with AI tools for the repetitive work, we can do in a few hours what used to take a full day and we pass that efficiency directly to you in lower monthly rates, not just faster turnaround.

Not sure which service you need, need a mix, reach out and let me listen to you and guide you to what is best, for you!

  • For solopreneurs and small teams who need consistent, reliable execution behind the scenes so nothing falls through the cracks.

    • Day-to-day administrative and operational execution

    • Inbox, calendar, and workflow management

    • Recurring task ownership

    • Light SOP documentation as processes emerge

    • A steady point of contact who already knows your business

    You're not managing a task list. You're handing off the work that has to happen every week, to someone who owns it.

    Best when: you're doing too much of the operational and administrative work yourself and need it consistently off your plate.

  • For teams that have outgrown ad hoc systems and need someone to actually run operations, not just advise on them.

    • Owning recurring operations and workflows end to end

    • Building and maintaining SOPs as the team grows

    • ATS/CRM and tech stack management

    • Cross-functional coordination between founder, team, and vendors

    • Flagging and fixing bottlenecks before they become fires

    This is the most common starting point for businesses ready to stop patching things together and start running on real systems.

    Best when: you have a team that's growing but no one dedicated to keeping operations organized and moving.

  • This is the closest thing to having me on your leadership team, without hiring a full-time ops executive.

    • Leadership-level involvement in priorities and planning

    • Ownership of major operational initiatives

    • Organizational structure and accountability systems

    • Tech stack and system-wide integration

    • Vendor and partner coordination

    • Strategic operational planning

    I'm embedded in the day-to-day, sitting in leadership conversations and driving the initiatives that keep the business scalable.

    Best when: you want experienced operational leadership on your team without adding full-time executive headcount.

  • For businesses that know something in their operations isn't working but need clarity on what to fix first.

    • Full operational and process review

    • Tech stack and systems assessment

    • Documentation of current-state workflows

    • Prioritized roadmap of what to fix, in what order

    • A clear SOP blueprint your team can implement

    Best when: you need an outside, experienced eye on what's actually broken before committing to ongoing support.

  • Have closed 32 M&A transactions and manage $200M+ in client revenue

    Accounting: bookkeeping and fractional controllership

    Transformation: historical financial cleanup, team/workflow assessment, accounting/ERP software setup

    Advisory: fractional CFO, transaction advisory, M&A investment banking

    Pricing: custom per client/needs

  • Revenue operations engagement for founder-dependent businesses that have hit a growth ceiling. We extract the way you actually sell and deliver, codify it into a repeatable process, and build a custom AI-enhanced system around your real customer journey, from first contact to retained client. This replaces founder-dependent growth with a system your team can run and scale, without losing what made you successful in the first place.

    Pricing average spend:

    Custom per client

Calculate Your Savings

Why Fractional Beats Full-Time

A full-time Ops Manager or Executive Admin costs $119,000–$169,500/year once you factor in salary, benefits, taxes, and onboarding. Our fractional model gives you the same senior-level expertise starting at $42,000/year. Savings of up to 75%, with zero recruiting risk and no 90-day ramp-up.

Clarity

We cut through the noise so you always know what's happening in your business and why.

Ownership

We treat your operations like our own, taking full responsibility for outcomes, not just tasks

Precision

We build systems and processes so buttoned-up that nothing slips through the cracks.

Meet the Founder

Ashley Holl is an accomplished operations leader and system architect who has spent her career driving organizational scale, optimizing SaaS tech stacks, and structuring high-performing teams. Her experience spans fast-paced, high-growth environments across enterprise AI startups, financial wealth management, and strategic recruiting leadership.

During her tenure at an enterprise AI startup, she served as an early operational engine. She built the operational backbone that allowed the company to rapidly increase headcount from 70 to over 600 employees in just two years.

Throughout her career, Ashley has repeatedly eliminated manual friction by authoring scalable Standard Operating Procedures (SOPs), automating cross-platform client journeys, and building custom operational dashboards.

As the Founder of Fractional Services, she leverages this deep expertise to provide flexible, senior-level operations management and executive administrative support tailored for business owners. By eliminating operational bottlenecks, streamlining workflows, and building repeatable systems, she gives growing companies high-leverage leadership at a fraction of the cost of a full-time executive hire.

“AI-assisted, human-led. We pair experienced operators with AI tools for repetitive work, the time saved is reflected in your rate, not our margin."

Work With Us

To empower growing businesses through seamless operational design, structured workflow automation, and high-performing remote teams that streamline daily execution and drive scalable, long-term growth.

Our Mission

Portfolio & Partners

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Client Reviews

“We needed coverage for our administrative assistant while she was on maternity leave. Ashley helped us with our day-to-day admin tasks for those few months - it was worth every penny.”

— Kevin H.

“Fractional Services transformed our back-office operations. They took over our project workflows and administrative backlog, allowing our team to focus entirely on scaling revenue."

— Gabriel P.

“It’s nearly impossible to find people who treat your business like their own, but Fractional Services did. Their work is timely and always done properly.”

— Carole L.

  • We start with a free 45-minute Operational Friction Audit, then send a customized proposal with your recommended tier within 48 hours, no 90-day ramp-up like a full-time hire.

  • Our retainers are month-to-month. If you'd rather start smaller, our Operational Audit & SOP Blueprint is a one-time, 2-week engagement for a flat fee.

  • Core Admin & Ops Support is best for solo founders who need day-to-day help. Growth Operations Partner fits small teams needing proactive systems and project delivery. Embedded Fractional COO is for businesses needing full executive-level operations leadership.

  • We offer flexible pricing based on project type and complexity. After an initial conversation, we’ll provide a transparent quote with no hidden costs.

  • Collaborative, honest, and straightforward. We're here to guide the process, bring ideas to the table, and keep things moving.

Frequently Asked Questions

Ready to Remove the Operational Friction in Your Business?

Schedule a 30-Minute Operational Audit to identify your backend bottlenecks and see how fractional leadership can scale your operations.

Schedule